BackToSchoolGuide.com Launches for the 2026–2027 School Year as the Ultimate National Resource for Students, Parents, Educators and the Entire Educational Ecosystem

**FOR IMMEDIATE RELEASE**

*Free checklists, guides, school and enrichment resources, test-prep information and curated back-to-school products bring the fragmented education landscape together in one place*

**NEW YORK — August 10, 2026** — Just in time for the 2026–2027 school year, BackToSchoolGuide.com is launching as a comprehensive national educational resource designed to help families, students, teachers, caregivers, schools, administrators and education-related businesses navigate virtually every stage of the back-to-school journey.

The platform's mission is straightforward: to become the world's #1 resource for all things education.

BackToSchoolGuide.com brings together educational information that families and educators traditionally have to search for across dozens — or even hundreds — of different websites.

From finding a private school or enrichment program to preparing for standardized tests, organizing a classroom, purchasing supplies, planning lunches, managing a school-year budget or getting ready for college, BackToSchoolGuide.com is designed to provide one centralized destination for planning the year ahead.

BackToSchoolGuide.com currently features national private-school resources, enrichment and extracurricular programs, test preparation, educational guides, grade-specific checklists and a curated back-to-school shop. The site includes private-school categories ranging from independent and religious schools to Montessori, Waldorf, boarding, special-needs, bilingual and gifted-and-talented programs. The directory currently features more than 22,000 private-school listings across all 50 states.

One Resource for the Entire Back-to-School Journey

Unlike traditional school directories or shopping sites, BackToSchoolGuide.com is designed around the entire educational framework. Its free resources address the practical issues that determine whether students, parents and educators are prepared for a successful school year, including:

• School selection and planning
• Private K-12 schools
• Extracurricular and enrichment programs
• Tutoring and learning centers
• Test preparation (SAT, ACT, ISEE and SSAT)
• College and dorm preparation
• School supplies and back-to-school shopping
• Budgeting, lunches and meal planning
• Transportation
• Study skills, time management and organization
• Lesson planning, classroom setup and educational technology
• Homeschooling and teacher resources
• Student planning and parent/caregiver resources

The site's checklist library includes resources for preschool and pre-K, elementary school, middle school, high school, college and dorms, teachers and homeschooling families. Checklists and guides can be viewed, downloaded, printed and used throughout the school year.

Built for Parents, Students, Teachers and Schools

BackToSchoolGuide.com recognizes that "back to school" means something different to every member of the educational community.

For parents, it can mean choosing the right school, finding tutoring, preparing for a new grade, managing expenses and buying supplies. For students, it can mean developing better study habits, preparing for tests, getting organized or finding extracurricular activities. For teachers, it can mean preparing lesson plans, setting up classrooms, organizing technology and creating a productive learning environment. For schools and education providers, it creates another opportunity to reach families actively searching for educational resources.

"Education is one of the most fragmented areas of our lives," said Raphi Salem, founder of BackToSchoolGuide.com and SalemGlobal. "Parents are searching for schools in one place, enrichment programs somewhere else, test prep somewhere else, supplies somewhere else and advice somewhere else. I looked at that and thought, why isn't there one place that brings all of this together?"

"BackToSchoolGuide.com is my attempt to solve that problem," Salem added. "I don't want this to be just another school directory. I want it to become the place parents go when they have a question about education — whether they're sending a child to preschool, preparing a teenager for college, helping a student study for an exam, setting up a classroom or simply trying to figure out what they forgot to buy."

Free Resources Are at the Center of the Platform

A major component of BackToSchoolGuide.com's mission is making useful educational planning information accessible. Families can browse the site, research schools and programs, read guides and use the site's checklists without paying for access. Schools and providers can also create a basic listing, with Featured listing opportunities available for organizations seeking enhanced visibility.

"Our philosophy is that the information should be useful first," said Salem. "If a parent needs a checklist for getting a child ready for middle school, I don't want them to have to pay for it. If a teacher needs a classroom setup checklist, it should be there. If a family is trying to understand what they need for college dorm life, we want to help."

A National Education Marketplace and Advertising Opportunity

BackToSchoolGuide.com currently includes a curated back-to-school shop featuring supplies and educational products — backpacks, calculators, dorm essentials, STEM kits, classroom supplies, technology, lunch products, notebooks, art supplies and other school-related products. The current shop uses Amazon affiliate links.

However, the platform is being built as much more than an affiliate shopping site. BackToSchoolGuide.com is open to sponsorships, advertising, Featured listings, educational partnerships, promotional opportunities, branded content and other relationships with organizations that serve students, parents, teachers and schools.

"We're building an audience and an ecosystem," Salem said. "There are thousands of companies and organizations that serve the education market. Schools, tutoring companies, camps, technology companies, educational products, transportation providers, test-prep companies and countless other businesses all need a way to reach the right families at the right time."

"BackToSchoolGuide.com gives them a platform, but we're also going to be very selective about maintaining the trust of the audience. The goal isn't to sell everything to everybody. The goal is to help people make better educational decisions."

Beyond Back-to-School

Although the platform launches around the 2026–2027 school year, the vision extends well beyond August and September. BackToSchoolGuide.com is designed to become an evergreen educational resource used throughout the academic year.

Future content and expansion opportunities include additional higher-education resources, continuing education, educational technology, student success resources, college planning and an expanding national ecosystem of schools, educators, enrichment providers and educational businesses. The platform also publishes long-form educational guides and editorial content intended to answer the questions parents and students actually ask.

"The name is BackToSchoolGuide.com, but I don't want people to think this site is only useful for August," Salem explained. "Back to school is really a year-round process. Choosing a school, studying for a test, finding an activity, preparing for college, managing a classroom and helping a child succeed don't stop after Labor Day."

The Vision

BackToSchoolGuide.com is part of the growing portfolio of digital properties created by SalemGlobal founder Raphi Salem, who has been building businesses and digital platforms since 1997. Salem's broader digital strategy has increasingly focused on creating specialized online resources and directories that organize information around specific industries and consumer needs.

"Twenty-nine years ago, I was buying domain names and trying to figure out what the internet was going to become," Salem said. "Today we're seeing another enormous change with artificial intelligence and the way people discover information. The opportunity isn't just to build another website. It's to build authoritative resources that actually answer people's questions."

"That's what I'm trying to do with BackToSchoolGuide.com. I want a parent to type a question into Google, ChatGPT, Claude, Gemini or Perplexity and eventually have BackToSchoolGuide be one of the resources that comes up because we've actually built the most useful educational resource." That approach is the same SEO, AEO and GEO methodology SalemGlobal applies for clients.

For Schools, Programs and Education Businesses

Schools, enrichment programs, tutoring companies, test-prep providers and other educational organizations can visit BackToSchoolGuide.com to learn about listing and promotional opportunities. The platform currently offers free basic listings as well as Featured listing opportunities that can include enhanced visibility, photographs, video, priority placement and verification.

About BackToSchoolGuide.com

BackToSchoolGuide.com is a national educational directory, resource and planning platform founded by Raphi Salem. The site brings together private K-12 schools, enrichment programs, test preparation, educational resources, checklists, guides and curated back-to-school products. Its mission is to become the world's #1 resource for all things education — helping students, parents, caregivers, educators, administrators and education businesses navigate the school year from preschool through college and beyond.

About Salem Digital

Salem Digital (SalemGlobal) is a New York City digital marketing agency founded in 1997. The firm delivers SEO, AEO and GEO / AI search optimization, Google Ads, social media, reputation management, native advertising and AI website building with Lovable for businesses of every size. SalemGlobal is also a publisher, operating a portfolio of premium domains, directories and lead-generation platforms including RankMyMarketing.com and BackToSchoolGuide.com. See the full publishing & domain portfolio or the industries we serve.

Media / Partnership Contact

For more information, media inquiries, sponsorships, advertising or partnership opportunities, contact Raphi Salem at SalemGlobal — call 212-222-3292, contact us online, or schedule a free 15 minute Zoom consultation. Want to know how your own site measures up? Run a free 34-point Marketing Score.